Over the
course of 20 years in wine industry communications, Sheila has developed effective marketing communications programs
and delivered results for winery clients ranging from 300,000 case producers to small, family-owned producers. While
her clients have ranged from highly-specialized boutique producers to large multifaceted international wine brands, today
her attention has narrowed to wineries and wine-related businesses in the Pacific Northwest, with a particular focus on Oregon.
Her unique connection with the Oregon wine
community is deep and unparalleled. Proudly serving on numerous industry boards and committees, Sheila has a finger on the
pulse of the industry. She also farms a vineyard, and makes, markets and sells wine, so understands the pitfalls and opportunities
from a personal as well as professional perspective.
Her credo?
Don't waste anyone's time, and what's
good for Oregon is good for Oregon
International Pinot Noir Celebration: Board of Directors, Media Committee Chair
Oregon Wine Board: Marketing Committee Member
Classic
Wines Auction: Procurement Committee Member
Canopy Wine Marketing Network,
Member